Firdila Sari
Photo of Firdila Sari

Firdila Sari

Vice Chairman II of the Executive Board

She currently serves as the Vice Chairman II of the Karya Salemba Empat Foundation (KSE) since December 2024, after previously serving as Donor Relations at KSE. All roles held within KSE are pro bono/voluntary, as is the case for all members of the foundation’s board. Beyond her contributions in the social sector, she has an extensive career in the financial and technology industries. From 2020 to 2025, she served as Director of Digital Banking at PT Bank Aladin Syariah Tbk. (Aladin). Prior to that, she built her career as VP of Product at OVO (PT Visionet International) from 2015 to 2020. Her professional journey began as a Management Trainee at HSBC Indonesia, followed by various roles in product and strategy at PT Bank HSBC Indonesia, PT Bank Commonwealth Indonesia, and several other startups. She earned her Bachelor’s degree in Economics from the University of Indonesia in 2007. In recognition of her achievements, She was honored with the “Leading Women Awards 2025” by CNN Indonesia, acknowledging her leadership and contributions in digital finance and social empowerment.